During this Vision Dinner, Hedwig Sietsma will explain KLM’s journey of overcoming challenges and reaching successes in all effort related to reaching a more sustainable way of business operations. She will also share some insights in KLM’s developments on sustainable initiatives in the light of data, technology and (international) collaborations and initiatives. You are most welcome to join!
Hedwig Sietsma, KLM
Hedwig Sietsma is currently leading the Sustainability team at KLM. In her former role in climate policy, she has effectively engaged with international stakeholders and reshaped KLM's climate strategy, adopting science-based targets. Hedwig is an MSc in Business Administration and worked in the NGO sector after her studies. She has been with KLM for more than 7 years in various roles. Her current position is one that combines her personal values with her work-related ambitions; drive meaningful change in the airline industry.
In an industry that is difficult to decarbonize, with no tangible alternatives for emission-free flying, KLM is facing huge challenges to become sustainable. KLM has three focus points for their sustainable initiatives: take opportunities in the fleet renewal, take operational measures, and invest in SAF (Sustainable Aircraft Fuel). Furthermore, investing in technology and data plays a role in measuring impacts of sustainability measures as well. However, the biggest challenge is that the whole organization needs to be mobilized to create real impact. But how do you cope with difficulties when you want to roll our sustainable strategies and initiatives? How do you get everyone onboard and engaged? How do you overcome frictions and how do you stimulate people to take ownership?
Location: Amsterdam / Utrecht area
16:00 - 19:00
Directors in Sustainability
During this session, Jonas Rietbergen, Manager Data & Insights at Efteling, will share how the themepark harnesses its power to optimize energy consumption, predict guest numbers, plan for peak times, and elevate their overall operational efficiency for a more sustainable future. With real-world examples, Jonas will present his insights into how to start your data-driven sustainability journey and also the challenges that lie ahead such as the scaling up, measuring and change of behaviour in employees.
During this Vision Dinner, Rutger van der Leeuw, COO at Enexis, will give a presentation. More information will follow soon.
This directive put the spotlight on Paul Hillman, CIO + Director Medical Technology at MUMC+ who was entrusted with the responsibility of driving this transformative agenda within the organization. At this Vision Dinner, Paul will take you through the strategy and practical implications. His presentation will be the prelude to a discussion with him and the other participants, in which we will address, among other things, how to maintain a strong focus on innovation while simultaneously working on foundational improvements. Also, how you can bridge the gap between the grand vision of the Board of Directors and the practical realities on the ground. You are most welcome to join this session!