Selling a Sustainable Future | DHL’s push for reducing carbon emissions in aviation with their customers

November 8, 2023

DHL Express is focusing on a new service that will allow customers to reduce (‘inset’) the carbon emissions associated with their shipments through the use of Sustainable Aviation Fuel (SAF). The new GoGreen Plus service is made possible following DHL’s recent collaborations with bp and Neste to supply SAF to DHL Express hubs around the world. As VP Sales DHL Express NL, Simone Allerts is responsible to promote the reduction in carbon emission to DHL’s customers. In addition, she will highlight her key challenges as VP Sales. After the presentation, there is the opportunity for an open discussion with Simone and the other participants. You are most welcome to join!

  • Small scaled peer session
  • Open dialogue by means of the Chatham House Rule

Simone Allerts, DHL Express Netherlands

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Simone Allerts

VP Sales

Simone Allerts develops together with her team of sales managers the vision, policy and commercial strategy of DHL Express in the Netherlands. In early 2023, DHL Express, their division for global courier, express, and parcel services, launched GoGreen Plus. The new service allows customers to reduce the carbon emissions associated with their shipments by ‘insetting’ SAF. Simone Allerts is happy to share her key insights & sales challenges.

DHL Express Netherlands


Sustainable Aviation Fuel (SAF) is currently the best option for reducing aviation emissions, but it comes at higher cost, which hinders its widespread production. Over 450,000 flights have used SAF since 2016, but it still accounts for only about 0.01% of the jet fuel market. This does not only count for the fuel marketplace, but in general sustainable solutions can be more expensive. Rising the challenge how you, as a Sales Professional, can create an effective sales strategy and persuade partners & clients to incorporate sustainability.


Location: Landgoed Groot Kievitsdal, Hilversumsestraatweg 19, 3744 KB Baarn

17:30 | Start program (including presentation, discussion and a 3-course dinner)
20:30 | End of formal program, opportunity for informal networking

Session 1 from 3 regarding the Commercial Strategy platform


For Directors Commercial, Sales, Strategy & Business Development

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  • Participants have to meet the previously described target audience.
  • If applicable, our partners will be presented with every application.
  • During all our sessions, the Chatham House Rule applies. This means that the participants are free to use the information received, but neither the identity nor the affiliation of the speaker(s), nor that of any other participant, may be revealed. This means that no report, no photos and no recordings are made of the meeting. The presentation will also not be distributed to the participants afterwards.

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